Neil Patrick Harris Stars in New Golden Nugget Online Casino Ad Campaign
Actor, singer, author Neil Patrick Harris Stars in New Golden Nugget Online Casino Ad Campaign. Golden Nugget Online Casino has enlisted the multifaceted talents of actor, comedian, and singer Neil Patrick Harris for its latest advertising campaign.
Neil Patrick Harris’ New Golden Nugget Casino Ad
This innovative move is part of the “Make Any Moment Golden” initiative, which aims to blend entertainment with a touch of optimism that is synonymous with Golden Nugget Online Gaming’s Las Vegas roots.
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The campaign features two new commercials, each showcasing Harris seated at a piano, singing catchy tunes about people engaging with Golden Nugget Online Casino while waiting for real-life events. In one spot, Harris croons about a man playing while fishing: “He’s fishing for some tuna, playing live dealer while he waits.
He hasn’t had a nibble but he caught a pair of eights. It’s like he’s sitting at the tables while he’s on the high seas, Golden Nugget Online Casino, can we get some face cards please?”
In another, he sings about a woman waiting for her dog at the groomer: “Golden Nugget online casino, always a crowd pleaser, so live it up while you wait for that golden retriever.”
The People behind the Golden Nugget Advertising Campaign
DraftKings VP of Marketing, Veronica Hamel, emphasized the choice of Harris for his ability to bring energy, fun, and entertainment to the campaign, resonating well with their player base.
The campaign’s director, Jason Woliner, known for his work on “Borat Subsequent Moviefilm” and popular sitcoms like “Parks and Recreation” and “New Girl,” brings a unique comedic touch to the ads.
Neil Patrick Harris is no stranger to the gambling world, having participated in various charity poker tournaments and appeared on Bravo’s “Celebrity Poker Showdown.” His involvement in this campaign marks a notable addition to his diverse career, which spans television, film, and Broadway.
Known for his roles in “Doogie Howser, M.D.,” “How I Met Your Mother,” and “Gone Girl,” Harris has also won a Tony Award for his performance in “Hedwig and the Angry Inch.”
Relying on the Star Power of Neil Patrick Harris
Golden Nugget Online Gaming (GNOG) is leveraging Harris’s star power to enhance its presence across multiple American states, including Pennsylvania, West Virginia, Michigan, and New Jersey.
The campaign aims to attract a broad audience by showcasing the convenience and entertainment of their online casino games.
GNOG has established itself as a dominant force in New Jersey’s online gaming market, holding a significant 27% market share.
The Golden Nugget Hotel Casino & Marina in Atlantic City, a part of GNOG’s brand, reported gross gaming revenue of nearly $146.1 million from its retail slots and table games.
GNOG also collaborates with major platforms like FanDuel, Betway, BetRivers, and Jackpot City, ensuring a diverse online gaming experience.
The campaign not only highlights Harris’s charm and talent but also underscores GNOG’s commitment to providing top-tier entertainment and gaming options.
As the iGaming industry continues to grow, endorsements from well-known personalities like Neil Patrick Harris play a crucial role in attracting and engaging players across various channels.
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